Tonight I represent @beautycounter at a @bcorporation event hosted by @athleta in Durham,NC.
✨Our brand is about more than beauty. It's also about safety, sustainability, and real results.✨
We formulate, educate, and advocate- that is our moto for making products that truly perform while holding ourselves to unparalleled standards of safety because we believe beauty should be good for you!
One by one we are leading a movement where all beauty is clean beauty.👯♀️💄👯♀️
Since the last law overseeing the personal care industrywas written in 1938 governing the Beauty industry we have choosen a higher standard.🌱
👌How do we know our products are both socially and environmentally safer? - Insert our 5 step ingredient selection process:
- Ban Intentionally- TheNeverList
- Screen Rigorously
- Source Responsibly
- Learn Constantly
- Share Transparently
When the current legislation allows labels such as “herbal" "natural" "organic" on personal care products without any proof of safety, those terms mean nothing. Companies can put anything in a bottle and they do.
👏Beautycounter submits to @bcorporation social and environmental standards. We scored a 95 out of 100 in 2018 and have reduced our carbon footprint even further with our new branding and glass packaging! 🥂If you are local we would love to have you join us 5-7pm
